Privacy Policy
Last updated: August 2026
SAL Digital ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our website and services.
1. Who We Are
SAL Digital is a UK-based digital marketing agency. Our registered office is in the United Kingdom. We are registered with the Information Commissioner's Office (ICO) for data protection compliance.
2. What Data We Collect
We may collect the following types of personal data:
- Contact information: Name, email address, phone number, business name, and address when you fill out forms or contact us.
- Business information: Services you offer, pricing, opening hours, and areas you cover for the purpose of building your marketing materials.
- Website usage data: IP address, browser type, pages visited, and time spent on our site via cookies and analytics tools.
- Payment information: Processed securely via Stripe. We do not store your full card details.
3. How We Use Your Data
We use your personal data to:
- Provide and manage our marketing services
- Build and maintain your website, Google Business Profile, and social media presence
- Communicate with you about your account and service updates
- Process payments and manage billing
- Improve our website and services
- Comply with legal obligations
4. Legal Basis for Processing
Under UK GDPR, we process your data on the following legal bases:
- Contract: Processing is necessary to fulfil our service agreement with you.
- Consent: Where you have given explicit consent (e.g. for marketing emails).
- Legitimate interests: For business operations, fraud prevention, and service improvement.
- Legal obligation: Where required by law (e.g. tax records).
5. Data Sharing
We do not sell your personal data. We may share data with:
- Service providers: Stripe (payments), Google (hosting/analytics), Meta (ad management), and our web hosting provider.
- Legal authorities: If required by law or to protect our rights.
All third parties are bound by data processing agreements.
6. Data Security
We implement appropriate technical and organisational measures to protect your data, including:
- SSL encryption on all data transfers
- Secure password policies and two-factor authentication
- Regular security reviews and backups
- Limited access to personal data on a need-to-know basis
7. Data Retention
We retain your personal data for as long as necessary to provide our services and comply with legal obligations. Typically:
- Active customer data: Retained for the duration of your subscription plus the 30 days' notice period.
- Financial records: Retained for 6 years as required by UK tax law.
- Marketing data: Retained until you withdraw consent or unsubscribe.
8. Your Rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you
- Rectify inaccurate or incomplete data
- Request erasure of your data ("right to be forgotten")
- Restrict or object to processing
- Data portability — receive your data in a structured format
- Withdraw consent at any time
- Lodge a complaint with the ICO
To exercise any of these rights, contact us at contact@saldigital.co.
9. Cookies
We use cookies to improve your browsing experience. See our Cookie Policy for full details.
10. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
- Email: contact@saldigital.co
- Phone: 07438 815 827
- WhatsApp: Click to chat